About Us


Black Door Development, LLC was founded in 2010 by Bertrand Genoist and Jalda Hoff, when they started buying homes in need of renovation and re-imagination to resell. Each remodel/rebuild project undertaken by Black Door is objectively and rationally studied in order to uncover its strengths and weaknesses in terms of structural integrity, "flow", geographic location and architectural and economic potential. 
The combined strengths of Black Door Development's founders and principals create a unique business model that has successfully transformed homes for the benefit of our investors and our clients.
BERTRAND GENOISTARCHITECT/PROJECT MANAGEMENT PRINCIPAL
Bertrand, a French native, received a Masters in architecture from the Southern California Institute of Architecture (Los Angeles, CA) and a Bachelor in Architecture from University of New Mexico (Albuquerque, NM). Since graduation he has worked in few different architectural studios and has been exposed to many different types of projects. His acute sense of independence and insatiable need for entrepreneurship, combined with a practical and organized personality that is rarely seen in creative professionals led him to co-found Black Door Development, so that he could not only (re)-design homes, but also manage their implementation. On each project, Bertrand plays the role of designer/architect as well as general contractor/project manager, making sure that each project is implemented as designed, and managed in a time- and cost-efficient way. 

JALDA HOFF DESIGNER/ADMINISTRATIVE PRINCIPAL AND REAL ESTATE AGENT
Jalda, a Dutch national, received a Bachelors in Business and Economics from Vesalius College at the Vrije Universiteit Brussel, followed by an MBA from the Solvay School of Business at the Universite Libre de Bruxelles in Brussels, Belgium. After a successful run in corporate America as a consultant and strategist for several large international companies, she started a luxury handbag company that currently has two brands distributed in high-end stores over the world. Her analytical and administrative skills assure detailed analyses of each projects' value and value creation potential, and efficient processing of all necessary paperwork and legalities involved in buying, remodeling and selling real estate. Jalda and Bertrands' combined design skills and male/female balance result in uniquely well designed projects from both a practical and aesthetic perspective. Together they work on the overall layout, floor-plans and interior design of a project, and Jalda finalizes each project by staging the homes with taste and flow. In addition she is a licensed real estate salesperson (DRE license #01911600), further increasing the scope of work rendered and profitability achieved by Black Door Development.